Does a startup really need uptime monitoring before launch?

Yes, and it is one of the cheapest pieces of credibility you can buy: it is free. Early users decide quickly whether your product feels solid, and the worst time to learn your website is down is from a prospect’s reply. Monitoring from day one means every outage is something you knew about first.

What does the free plan include?

10 monitors, status pages and custom domains, free for commercial use with no credit card required. That covers a typical early-stage setup: the landing page, the app, the API and a few crons, plus a status page at status.yourstartup.com.

Can our status page run on our own domain on the free plan?

Yes. Custom domains are included on the free plan, so your status page lives at status.yourstartup.com from day one. Branding, colors and subscriber notifications arrive with the paid plans from $9 per month when you want the fully polished version.

What should a startup monitor first?

Start with the four things that lose you customers: the landing page with its signup flow, the product itself, the API behind it, and the scheduled jobs that handle billing or onboarding emails. Then add SSL certificate and domain expiry checks, the two renewals that startups forget most reliably.

An enterprise prospect is asking about our SLA. What do we do?

Measure before you promise. Run monitoring for a couple of months, see what uptime you actually deliver, and set the SLA a safe margin below that. Pulsetic’s free uptime SLA calculator converts any target into allowed downtime, and your monitoring history becomes the evidence you attach to the deal.

What does it cost as we grow?

Pricing is tiered, not metered per user: free to start, $9 per month on Solo, $19 on Team with two teammates and role-based access included, $49 on Organization with 300 monitors. Extra teammates are $8 each, a line item that stays small as you hire.

Can alerts reach the founder’s phone?

Yes. Email alerts are free, Slack, Telegram and Discord arrive with the paid plans, and every paid tier includes SMS and phone call credits for the moments when nobody is looking at a screen. When you are a two-person team, the phone call tier is the on-call system.

Should we just self-host an open-source monitor instead?

You can, and tools like Uptime Kuma are genuinely good. But self-hosting means another server to patch and back up, checks from a single location, and a monitor that goes down with your infrastructure, which is precisely when you need it. At a startup, every hour of ops time is product time; a hosted free plan keeps the focus where it belongs.

Uptime Monitoring for Startups

Early customers judge you on reliability before they judge you on features. Pulsetic gives your startup monitoring from 15 locations, instant alerts and a status page on your own domain, starting on a free plan that doesn’t ask for a card.

Start monitoring free *

* No credit card required

Made for You

A free plan you can ship with

10 monitors, status pages and custom domains, free for commercial use. Enough to cover the landing page, the product, the API and the billing cron before you’ve raised a cent.
Look bigger than you are

A status page at status.yourstartup.com with a public history of green days reads like a company that has its act together. For enterprise deals, that trust signal starts on the free plan.
Pricing that won’t ambush you

Flat plans from $9 to $49 a month, with two teammates included on Team and extra seats at $8. Hire your first engineers and the monitoring bill stays a rounding error instead of a line item to renegotiate.

"Tens of thousands of business owners from around the world rely on our service, and Pulsetic is the best platform there is to ensure we communicate any downtimes clearly and swiftly to our customers to avoid panic and disappointment. Getting setup on Pulsetic not only been smooth and easy but super joyful too, the design is stunning and customisable unlike any other monitoring platform we’ve used."

Leo Bassam

Founder, CEO at Plutio

"There's an easy way for you to monitor your online project. After all the hard work you have put into going live, you want to make sure that things keep running smoothly while you focus on the next project."

Chris Kalmar

Founder at nineLemon

"Pulsetic is super easy to use and fast. The UI is very simple and clean, and it offers all the right features. The status page design is also great, and we really liked the fact that we could set up alert notifications in multiple channels."

Akis Laopodis

Founder of HelpfulDocs

"The monitoring tool we've been waiting for. Super easy to set up monitoring, customizable status page design, and access to notifications across Slack, email and SMS. Pulsetic is awesome."

Andrei Negrau

CEO at Cartloop.io

"Pulsetic helps us monitor all of our websites and webapps over at Pairing.dev. Before we used it, we had no idea how often services (e.g. heroku) were offline. Now we have complete control over it."

Till Carlos

Founder at Pairing.dev

"Using Pulsetic is a big win for us! Our dev team can now deliver faster, with zero time spent monitoring our website uptime. Plus the interface is great and analytics proper."

Razvan Popescu

Head of Marketing at AbstractAPI

4.8/5 on G2 (208 reviews)

What to Monitor First

Landing page and signup

HTTP checks confirm the front door loads, and keyword monitoring verifies the signup button is actually on the page, not replaced by a blank screen.
The product itself

Checks from 15 locations worldwide confirm the app loads for users everywhere, not just from your own network.
Your API

API monitoring watches the endpoints your product and first integrations depend on, and catches breakage before a customer does.
Billing and onboarding jobs

Cron monitoring alerts you when the Stripe webhook handler or the welcome-email job quietly stops running. Silent failures cost real revenue.
SSL certificates

SSL monitoring reminds you 14, 7 and 1 days before expiry, so a browser security warning never greets a prospect.
The domain

Domain monitoring watches the renewal that is on a founder’s personal card and nobody’s calendar. It happens to the best teams.

And when something does break

Your status page answers “is it down?” while you fix it, and status badges show live uptime in your docs. Honesty during an outage earns more trust than pretending it never happened.

How Does It Work for a Startup?

Five minutes of setup, then it runs itself. Founders have other problems.

Sign up free, no card, and add monitors for your landing page, app and API.
Publish your status page on your own domain and point alerts at the channels you actually read.
Build, ship and sleep. If something breaks, you’re the first to know, not the last.

For Startup Teams

Cover the landing page, app, API and crons on a free plan, and look enterprise-ready with a branded status page.
For Business Owners

Know about downtime before customers tweet it, and keep the monitoring bill flat while the company grows.
For Developers

Set up monitoring in minutes and get back to shipping; alerts arrive in Slack or on your phone when it matters.
For Marketing Teams

Stop launches and campaigns from landing on a dead page, with keyword checks that verify the content loads.

Bring in your whole team.

Need access for more than one person? Pulsetic is for you. Easily manage access controls with specific rights and permissions for individual users, so you can collaborate without compromising on security.

Connect your API for even more flexibility.

With Pulsetic’s API, you’ve got complete control: you can add custom statistics, monitors & automations, create bespoke rules and maintain granular control over who can access or modify monitoring information. Best suited for developers in scale-up or large enterprises.

FAQ: Monitoring for Startups

Does a startup really need uptime monitoring before launch?

Yes, and it is one of the cheapest pieces of credibility you can buy: it is free. Early users decide quickly whether your product feels solid, and the worst time to learn your website is down is from a prospect’s reply. Monitoring from day one means every outage is something you knew about first.
What does the free plan include?

10 monitors, status pages and custom domains, free for commercial use with no credit card required. That covers a typical early-stage setup: the landing page, the app, the API and a few crons, plus a status page at status.yourstartup.com.
Can our status page run on our own domain on the free plan?

Yes. Custom domains are included on the free plan, so your status page lives at status.yourstartup.com from day one. Branding, colors and subscriber notifications arrive with the paid plans from $9 per month when you want the fully polished version.
What should a startup monitor first?

Start with the four things that lose you customers: the landing page with its signup flow, the product itself, the API behind it, and the scheduled jobs that handle billing or onboarding emails. Then add SSL certificate and domain expiry checks, the two renewals that startups forget most reliably.
An enterprise prospect is asking about our SLA. What do we do?

Measure before you promise. Run monitoring for a couple of months, see what uptime you actually deliver, and set the SLA a safe margin below that. Pulsetic’s free uptime SLA calculator converts any target into allowed downtime, and your monitoring history becomes the evidence you attach to the deal.
What does it cost as we grow?

Pricing is tiered, not metered per user: free to start, $9 per month on Solo, $19 on Team with two teammates and role-based access included, $49 on Organization with 300 monitors. Extra teammates are $8 each, a line item that stays small as you hire.
Can alerts reach the founder’s phone?

Yes. Email alerts are free, Slack, Telegram and Discord arrive with the paid plans, and every paid tier includes SMS and phone call credits for the moments when nobody is looking at a screen. When you are a two-person team, the phone call tier is the on-call system.
Should we just self-host an open-source monitor instead?

You can, and tools like Uptime Kuma are genuinely good. But self-hosting means another server to patch and back up, checks from a single location, and a monitor that goes down with your infrastructure, which is precisely when you need it. At a startup, every hour of ops time is product time; a hosted free plan keeps the focus where it belongs.